Gumption

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Cider Concoctions

Gumption Original

Legendary showman P.T. Barnum once noted, “everybody drank cider-spirits called ‘gumption.’” Gumption® Original celebrates the spirit of P.T. Barnum and those with the gumption to follow their own path. We pair the fresh juice of common eating apples with dry cider apples to bring you a bold and unique drinking experience.

Gumption Hard Cider Original 6 pack

Gumption Original

Legendary showman P.T. Barnum once noted, “everybody drank cider-spirits called ‘gumption.’” Gumption® Original celebrates the spirit of P.T. Barnum and those with the gumption to follow their own path. We pair the fresh juice of common eating apples with dry cider apples to bring you a bold and unique drinking experience.

Cider Lab

Incredible! See how it’s made

1 HARVEST

The ripest apples are selected and harvested by hand for our Gumption® ciders.

2 CRUSH

We unleash the full apple awesomeness by running the apples through a cider press.

3 FERMENTATION

The amazing apple juice then travels to fermentation tanks where champagne yeast is added to create the alcohol, while preserving the apple profile in the juice.

4 FILTRATION

After 7 days of fermentation at 75˚F, the cider is cooled to 40˚F and run through a state-of-the-art modern filter to remove yeast and any remaining solids.

5 BLENDING

Then, our genius Cider Makers really get down to business. The art of the process is the blend. Blends are crafted in 11,000 gallon batches and each cider style follows a meticulously tested recipe. For many of our innovative Late Show styles, the cider is then run through an extraction tank containing raw natural ingredients such as ginger, chocolate, spices, or other ingredients we want to infuse into the cider. Innovation at its finest.

6 FINISHING TOUCHES

Our Gumption® ciders are then carbonated, bottled, pasteurized, packed and shipped to distributors throughout the US for you to enjoy.

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